Capturing a slide presentation, a video or your internet browser to pack them up in a recording that can be viewed by others is a fairly simple process and there are a few amazing tools out there that are free or pretty inexpensive.
Today I’d like to share with you 3 of the most popular services that really get the job done.
Jing offers a free version, which you download onto your computer. When you start the programm an sun icon appears in the upper right hand corner of your computer and let’s you easily start recording your screen or find your last screen captures or video recordings, which can also be uploaded to a website to generate a link that can be shared. Jing is great for short instructional videos up to 5 min., to see an overview of what it can do, check out the demo video I just made. The Jing Pro Version costs 14.95 $/year and let’s you export as mpeg4 file, which displays well on Apple gadgets.
Camtasia Studio is a professional screen capture and video editing software for the PC (about 299 $) available in English, German or French. Recently, a version for the Mac is available (about 99 $), in English only. Camtasia has a wide range of functionalities but you will definitely need some time to get acquainted with this software.
For starting out, and if you do not have the time to become a pro in screen capturing, try Screenflow (for Mac only, 99$). The learning curve is there, but not as steep. I love it because it has many nice features such as callouts (highlighting the mouse pointer) or zooming into the recording, which makes it much it easier for your viewers to follow. All this can be done at the blink of an eye after you have recorded, so improving is all up to you, depending on the amount of time and effort you want to spend. The interface is fairly easy to understand and with a few quick tweeks you can add text and sound effects.
Screencasting is here to share information. Use if for introducing what you and your company are all about, for training, teaching or for selling.